Automobile Propre
France's leading source on electrified-vehicle news.
Automotive · Mobility · Energy
The data-driven media partner for automotive, mobility and energy brands.
Admovia connects advertisers with the most engaged audiences in automotive, mobility and energy, in France and across Europe. 100% proprietary data, premium editorial contexts, and campaigns built for performance.
Trusted by leading brands
- Hyvolution
- JOWUA
Key figures
France's #1 media audience for automotive, mobility and energy.
Engaged audiences, in France and across Europe.
25M
monthly unique visitors across France and Europe
400
campaigns activated each year, all formats
120
active advertisers: carmakers, energy, mobility
#1
French editorial network on automotive, mobility & energy
Our network
A premium network, across France and Europe.
Reference media and apps, each leading its own sector: direct access to engaged audiences you will not find anywhere else.
Révolution Énergétique
The reference on renewable energy, solar, storage and home energy renovation.
Cleanrider
The reference media for light electric mobility: e-bikes, motorcycles, scooters.
Chargemap
Europe's leading EV-charging app: 3.5M members and over 1M charge points listed.
L'Argus
The long-standing automotive reference.
Automobile Magazine
The reference magazine for enthusiasts.
Frandroid
Leading media on tech and new mobility.
Your media brand
A growing network. Publishers, join Admovia.
European reach
A unique European reach through Chargemap.
Through the Chargemap app, Admovia opens the entire European electrified-vehicle market to advertisers. Country-level targeting and a message delivered at the precise moment of charging — in France, Belgium, Luxembourg, Switzerland and across the EU.
FranceBelgiumLuxembourgSwitzerlandEuropean Union
- 3.5 M
- members
- 1 M+
- charge points listed
- 5
- key markets: France, Belgium, Luxembourg, Switzerland, EU
Our sectors
High-intent segments, closest to purchase.
In each sector, our data identifies audiences with an active purchase project, in B2C and B2B alike.
Automotive
The largest automotive editorial network in France, right when the purchase decision takes shape.
Target segments
- New & used acquisition
- Configure & test drive
- Vehicle renewal
- Consumers & fleets
Mobility
Everyday electric mobility, for consumers and professionals alike.
Target segments
- Public charging & wallbox
- E-bike
- Motorcycle & scooter
- Professional mobility
Energy
The home energy transition, from electricity contract to full renovation.
Target segments
- Energy contract
- Solar & storage
- Heat pump
- Home renovation
Our approach
A data-driven approach, built on real intent.
From proprietary data collection to full-funnel activation, in premium, GDPR-compliant environments.
1st party
100% proprietary data
We harness the signals generated by our media and apps to build a fine-grained understanding of our audiences. These signals are unified and activated through our proprietary data infrastructure.
- Editorial behaviour across our sites
- Vehicle searches and configurations
- Mobile-app usage data (Chargemap in particular)
- CRM data from our media
Full funnel
Full-funnel activation
01
Awareness
Display, video, content, influence, social amplification.
02
Consideration
Native ads, newsletters, contextual placements.
03
Performance
Qualified traffic, intent-based retargeting, lead generation.
SEO & GEO
Visible on Google, cited by AI
Our media dominate Google search on their topics (SEO) and rank among the sources most cited by ChatGPT, Claude and Gemini (GEO). Your editorial campaigns benefit directly from this organic visibility.
GDPR
GDPR at the heart of our approach
Regulatory compliance and user privacy are built into our offering by design. Our advertisers run their campaigns in premium, secure environments.
- Explicit user consent at every step of collection
- Data activated only in controlled, proprietary environments
- End-to-end traceability across all activations
- Strict data minimisation and retention policy
Our vision
For a more responsible, higher-quality digital.
We champion a media approach that is an alternative to mass programmatic.
This vision is part of the mission of the Brakson group: supporting the transition toward more environmentally responsible modes of transport and energy, in France and across Europe. The brands we represent and the advertisers we work with share this commitment.
Our commitments
- 01
Reduce dependence on social platforms and opaque buying
- 02
Respect editorial contexts and the user experience
- 03
Build on the value of proprietary audiences
- 04
Protect user privacy, with GDPR compliance by design
- 05
Deliver measurable results without sacrificing quality
Let's talk media, data and performance.
Looking to grow your visibility, activate qualified audiences or build performance-driven campaigns, in France or across Europe? Our teams help you design media strategies tailored to your goals.